‘Beauty Made in Italy’ partners with 10 Corso Como New York to present a holiday pop-up celebrating Italian beauty 12 Italian beauty brands are featured in the pop-up on-view through January 3, 2020
We partnered with ‘Beauty Made in Italy’ for a special holiday beauty pop-up from November 14, 2019, through January 3, 2020. The pop features 12 Italian beauty brands from the program including Acca Kappa, Bioline-Jato, Carthusia, Eva Garden, Jusbox Perfumes, Marvis, Milanesi Skincare, Perlier, Proraso, Ripar Cosmetics, Skin&Co Roma, and Tutto Tondo. Launched in 2017, ‘Beauty Made in Italy’ is a joint program of the Italian Trade Commission and Cosmetic Italia that aims to promote the excellence, awareness, and availability of Italian beauty products and brands to the US market and consumer.
Covering beauty categories across skincare, makeup, bath & body, fragrance and men’s grooming, the ‘Beauty Made in Italy’ holiday pop-up has something for everyone.
On Saturday, December 14, 2019, we will host a public event to welcome customers, VIPs, and beauty influencers in-store where brand representatives will be present to speak with guests about their unique stories and demonstrate their products. For the event, there will be a ‘farm-to-face’ juice bar and mixology station where customers can learn drink recipes that use ingredients found in the featured Italian beauty products.
All products in the ‘Beauty Made in Italy’ pop-up are available for purchase in-store and online at 10corsocomo.nyc. View the entire collection here